Secrets Of Agile Marketing
In agile marketing, small teams work over short periods to complete highly defined projects and
measure their impact, with the aim of continuously improving results over time. Agile marketing is
about focusing on the customer, and responding to change based on tests and data, rather than
executing a predetermined plan. New requests for work generally go on the team’s backlog
and high-value work is prioritized.
Our partnerships are powerful. We deliver broader, longer-lasting impact in our work through collaboration.